ANNA MEOW

If you’re buying earrings to sell, you’ll see two terms again and again: fashion jewelry and stainless steel. Both can be bold, beautiful and on trend. The difference is what the earrings are made of, and that affects how they’re cared for and how you describe them to your customers. Here is how to tell them apart.

The holidays are the one time of year when more is more. Parties, dinners and midnight toasts all call for a look that gets noticed, and nothing does it like a great pair of earrings. Here is how to wear them for every occasion on your calendar.

Stock the earrings holiday shoppers will want. Anna Meow’s guide for boutiques and online stores on which styles to carry this season. Holiday shoppers arrive with a list and a deadline. The stores that win are the ones with the right earrings on the shelf, and on the website, before the rush. Here is how to stock for every kind of gift buyer.